This event is triggered when a customer set their anniversary through your storefront.

{
  "topic": "swell/anniversary/captured",
  "name": "Swell Anniversary Captured",
  "email": "[email protected]",
  "customer": {
    "total_spend_cents": 33000,
    "total_purchases": 5,
    "perks_redeemed": 7,
    "last_purchase_at": "2020-08-03T16:58:44.000Z",
    "email": "[email protected]",
    "referred_by": "[email protected]",
    "points_earned": 4050,
    "points_balance": 4050,
    "points_expire_at": "2021-01-30T16:58:44.000Z",
    "first_name": "John",
    "last_name": "Doe",
    "is_member": true,
    "accepts_marketing": false,
    "last_seen_at": "2020-08-03T16:58:44.000Z",
    "thirty_party_id": "3755023171721",
    "third_party_id": "3755023171721",
    "referral_link": "http://rwrd.io/xm2nxle",
    "referral_discount_code": null,
    "is_opt_in": true,
    "loyalty_opt_in_date": "2020-08-03",
    "has_store_account": true,
    "credit_balance": "€0",
    "is_affiliate": false,
    "vip_tier_name": "Gold",
    "vip_tier_ends_at": "2021-08-03",
    "anniversary_month": 1,
    "anniversary_day": 1,
    "anniversary_year": "",
    "referral_code": {
      "code": "xm2nxle",
      "shares": 0,
      "facebook_shares": 0,
      "twitter_shares": 0,
      "email_shares": 0,
      "emails_sent": 0,
      "emails_viewed": 0,
      "links_clicked_from_email": 0,
      "links_clicked_from_twitter": 0,
      "links_clicked_from_facebook": 0,
      "orders": 0,
      "amount_cents": 0,
      "average_amount_cents": 0,
      "expires_at": null,
      "expired": false,
      "completed_referral_customers": [],
      "email": "[email protected]",
      "unique_clicks": 0,
      "total_clicks": 0
    }
  }
}